Sika in Distribution dates back to the 1940s in Europe and Latin America as a spontaneous response to customer requests for smaller product packaging and for product availability at distributors where other construction materials were bought. Today, Sika’s high-performance products are available to the trade through distributors such as builders merchants and also to home improvers via retail channels such as DIY stores.
Builders’ merchants play a prominent role in different countries, depending on the traditional organization of the construction sector. In some countries, the smaller tradesmen’s businesses obtain materials from building supplies stores, while the larger contractors and specialist applicators purchase their products directly from Sika. In other countries, builders’ merchant outlets represent the principal distribution channel for practically all users. In the latter case, merchants also act in an advisory capacity and help tradesmen to tackle the diverse challenges arising on the job site.